Fernando is one of the team leaders, for projects as commercial and corporate sites, special events sitelets, ad banners campaigns, interstitials, beyond-the-banner actions and other interactive media. At OgilvyInteractive, he has been developing projects with accounts such as American Express, IBM, GlaxoSmithKline, Motorola, Kodak, Panasonic, Fiat Plan, Banco RIO (Banco Santander), Telefonica, Patagon, Terra, Fanta, Kimberly-Clark, Air France, Alto Palermo and Secretaria de Turismo de Mexico.

Awards & distinctions

2005
· AmEx “Tennis" ad banner: Silver medal, Banners category at Festival do Gramado 2005
· WokInn “Click´m and smile" online campaign: Silver medal, Banners category at Festival do Gramado 2005
· Kodak “Kodak Foto Online" online campaign: Bronze medal, Banners category at Festival do Gramado 2005
· Ogilvy “Brand new cursor" email marketing: Bronze medal, Email Marketing category at Festival do Gramado 2005
· Kodak “Kodak Foto Online" campaign: Gold medal, Best Online Ad Campaign category at International Business Awards 2005
· Kodak "Drag & Drop" ad banner: Silver medal, Rich media banners category at 2005 Digital Gold Pencil
· Banco RIO "Que grande esta tarjeta" ad banner: Bronze medal, Beyond-the-banner category at 2005 Digital Gold Pencil
· AmEx "Golf" email marketing: Bronze medal, Interactive category at Eagle Awards 2005
· Fiat Plan "Te prestamos esta lupa" ad banner: Bronze medal, Interactive category at Eagle Awards 2005
· Wokinn "Click´m and smile" online campaign: Bronze medal, Interactive category at Eagle Awards 2005

2004
· Dove "Essential Care y Dove Therapy" campaign: Gold medal, Emailing B2C category at 2004 AMDIA Awards (Direct and Interactive Marketing Association of Argentina)
· Kodak “Kodak Foto Online" campaign: Silver medal, Emarketing & Ecommerce B2C category at 2004 AMDIA Awards
· Motorola "Motoclick" campaign: Bronze medal, Emarketing & Ecommerce B2C category at 2004 AMDIA Awards
· Kodak "Drag & Drop" ad banner: Bronze medal, Banners category at Diente 2004 - Argentine Creative Circle Awards
· AmEx "Tennis" ad banner: Bronze medal, Banners category at Diente 2004 - Argentine Creative Circle Awards
· Wokinn "Click´m and smile" online campaign: Silver medal, Online Campaigns category at 2004 Digital Gold Pencil
· Kodak "Kodak Foto Online" online campaign: Campaign of the Month Award, Internet Advertising Bureau, August 2004
· Motorola "Motoclick phase 2" online campaign: Campaign of the Month Award, Internet Advertising Bureau, July 2004
· AmEx "Golf" email marketing: Gold medal, Email Marketing category at 2004 Ojo de Iberoamerica Awards
· Motorola "Motoviral" viral: Silver medal, Viral Marketing category at 2004 Ojo de Iberoamerica Awards
· Wokinn "Phone Call" ad banner: Bronze medal, Rich Media Banners category at 2004 Ojo de Iberoamerica Awards
· Motorola "Motoclick" online campaign: Campaign of the Month Award, Internet Advertising Bureau, June 2004
· Kodak "Loading" ad banner: Gold medal, Simple Banners category at 2004 Digital Gold Pencil
· Kodak "Kodak Foto Online" online campaign: Gold medal, Online Campaigns category at 2004 Digital Gold Pencil

2003
· Panasonic "Plasma Screen" campaign: Grand Prix prize at 2003 AMDIA Awards (Direct and Interactive Marketing Association of Argentina)
· Panasonic "Plasma Screen" campaign: Silver medal, Multimedia B-to-C category at 2003 AMDIA Awards
· AmEx "Débito Express 2003" campaign: Bronze medal, Internet B-to-C category at 2003 AMDIA Awards
· AmEx "Golf" email marketing: Bronze medal, Internet/Multimedia category at Diente 2003 - Argentine Creative Circle Awards
· Fiat Plan "Don´t you dare" viral marketing: Silver medal, Internet/Multimedia category at Diente 2003 - Argentine Creative Circle Awards
· Fiat Plan "Queremos que tengas tu 0 Km" online campaign: Campaign of the Month Award, Internet Advertising Bureau, June 2003
· Fiat Plan "Te prestamos esta lupa" ad banner: Gold medal, Rich Media category at 2003 Digital Gold Pencil
· Fiat Plan "Te prestamos esta lupa" ad banner: Bronze medal, Online Advertising category at 2003 FIAP Awards

2002
· AmEx "Servicios on Line" campaign: Bronze medal, Internet B-to-C category at 2002 AMDIA Awards (Direct and Interactive Marketing Association of Argentina)
· AmEx "Servicios on Line" campaign: Bronze medal, Multimedia B-to-C category at 2002 AMDIA Awards
· AmEx "Tenga de vuelta el verano" campaign: Silver medal, Internet B-to-C category at 2002 AMDIA Awards
· AmEx BLUE "PacMan" ad banner: Bronze medal, Internet/Multimedia category at Diente 2002 - Argentine Creative Circle Awards
· IBM "Shaker 404" ad banner: Silver medal, Beyond-the-banner category at 2002 Ojo de Iberoamerica Awards
· Fanta "Fan" ad banner: Bronze medal, Online Advertising category at 2002 FIAP Awards
· Mexico Sol y Leyenda website: Digital Gold Pencil prize, Minisite category at 2002 Digital Gold Pencil Awards

2001
· AmEx BLUE "Trash" ad banner: Featured banner at Touchpoints, the best of OgilvyOne worldwide 2001
· AmEx BLUE Launch campaign: Gold medal, Multimedia B-to-C category at 2001 AMDIA Awards (Direct and Interactive Marketing Association of Argentina)
· AmEx BLUE Launch campaign: Bronze medal, Internet B-to-C category at 2001 AMDIA Awards
· La Virginia website: Best site medal, Industry & commerce category at 2001 Mate.Ar Awards
· La Virginia website: Best Pick medal, Economy & business category at 2001 Yahoo! Argentina Best Picks
· Argentina On View website: Best site medal, Tourism category at 2000 Grippo Argentina Awards.

Fernando began his new media communications career in 1996 at Alvisoft SA at its internet division, as Account Executive handling accounts like El Publicitario Magazine, Sherwin Williams Argentina and Banco Rio Negro. From 1997 to 1998, he performed as Creative (brochures, press releases, ads) and Web Content Writer at YBK, a small and creative communication agency. Key clients were Banco Rio Negro, Sherwin Williams, Interaccion ART, El Publicitario, OSPERYH and Alvisoft Sistemas, among others. In 1999, Fernando joined tsubcero digital media as Junior Art Director for accounts such as Telefonica, Shell Argentina, SIGGRAPH, Travelpass and Alto Palermo.

He runed his own interactive web project, called “Interhelp” (www.interhelp.org) in his spare time from 1997 to 2001. This site tries to help spanish spoken “newbie” people to discover and use the Web. Interhelp had been recommended by many newspapers (such as La Nacion - Arg, La Vanguardia - Spain and La Tercera - Chile), and internet portals (Yahoo! Mexico, Yahoo! Argentina and Lycos Spain). In 1999, this project was one of the official entries of the UNESCO Web Prize Awards.

Finally, if you don´t see him online, look for him swimming in the pool, reading books about aircrafts and history or in the cinema.